Commercial Photographer in Cape Town

Pictures Tell the Story of Your Brand

Since 2007, I have been creating pictures to tell my clients' stories.

I grew up with a camera in my hands and since yearly years set my focus on becoming a professional photographer.

I started working as a freelance photographer for a local newspaper while studying at university. In those days we still photographed on film, which taught me valuable lessons that I apply to my work today.

Now, that I work exclusively digital, I benefit from my experience to get as much as possible right in camera and can focus on other things in post production. For many of my portraits, I use film simulations, which emulate the look and feel of images shot on film.

Some Cool Facts

Numbers Speak For Themselves

0 +
Satisfied Clients
0 +
Years of Experience
0 +
Completed Projects

People Focused

I love working with people

Over the years, Iearnt that most people don’t like to be photographed.

In a professional context, it is often not your choice to have portraits taken for your business, but it helps to add personality to your brand.

With many years of experience, I grew a deeper insight into body language and how you can present yourself in front of the camera to bring out your best side into the frame.

Where possible, I work with a makeup artist for a polished, but natural look. 

I keep traditional face retouch to a minimum, as I believe that it is important to show who you are.

Commercial Photography

When I started my business as photographer in Cape Town, I did not focus on commercial work.

I transitioned into commercial photography and enjoy what many might see as limitations. Brands have their own identity and I love learning the visual language that those brands represent. 

I grew a deeper insight into body language and how you can present yourself in front of the camera to bring out your best side into the frame.


Cooperation with other businesses is key for me for my personal and business growth. It is the reason why I am part of BNI, the world’s largest business networking organisation. Beyond this, I build deep relationships with businesses that can help my clients to achieve more. 


Gavisus, run by Thabang Mampuru is a software development company based in Cape Town.

Whether you want a WordPress site or a good HTML website. The designs are simple, elegant and innovative made specific to fit your business needs. Gavisus keeps up with current design trends to give your business the edge it needs and to keep you relevant.


Owner, Joanne February, is a certified print communications professional who has over 25 years experience in the advertising, marketing and magazine industries.

In 2016, she moved into a project management and sales role, working under the auspices of two independent branding and print production houses to source and service a broad range of clients, before launching 3sixty2 at the beginning of 2020.

“Branding is essential for every organisation. It is just as important for small businesses as it is for big corporations. Successful brands have their branding at the heart of their business. It embodies the core of their business and its values, and helps clients connect emotively with the brand” — Joanne February

Find out more about BNI by visiting our chapter. Just follow this link to find out more and register. You can meet me there every Thursday morning.